“We’re looking over our shoulders at our competitors,” Strauss Zelnick says.

“We’re looking over our shoulders at our competitors,” Zelnick said.

“We’re terrified at all times, or we’re not doing enough.

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Now Playing:History of Grand Theft Auto

There’s no one who says, ‘This is a perfect product, we’re really proud of it.

Let’s take a deep breath, go to the beach.’

We have to wake up and do it again, the next step.”

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“It needs to be something you’ve never seen before,” he said.

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Rockstar’s answer is seek perfection.

Seek nothing short of perfection, and we’ll get there."

Many are wondering what kinds of updates and advancements GTA 6 might deliver compared to GTA 5.

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He didn’t confirm that GTA 6 will use generative AI technology, but he spoke about it generally.

“Everyone’s working on that,” he said.

“You’re a playable character, you’re interacting with the non-playable character.

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That interaction is currently scripted.

And the non-playable characters are generally not very interesting.

You could imagine all the NPCs becoming really interesting and fun.”

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Concerning GTA 6, the game’s first trailer will debut in early December.

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