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Thats the consumer shift that needs to happen.
Now Playing:Prince of Persia: The Lost Crown GameSpot Video Review
They got comfortable not owning their CD collection or DVD collection.
That’s a transformation that’s been a bit slower to happen [in games]."
“You don’t lose what you’ve built in the game or your engagement with the game.
So it’s about feeling comfortable with not owning your game,” he said.
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